Our focus was consulting current marketing tactics and preparing new marketing plans and strategies for upcoming fundraising campaigns. After consulting their previous work and creating new content, we were able to set up a content plan to grow engagement.

Reinforcing an educational brand message supported by research is the main goal. I contribute to innovative research and collaborate in a patient-focused environment while creating new and engaging content that is analytically supported.

Keystone Educational Collaborative wanted to understand how to build better relationships with the media, and take advantage of their precious media features. Through public relations, I established key messaging and sample strategies for the organization to utilize.

Leonardo Audio wanted to invest time into new digital touchpoints for their audience. Through research in digital marketing trends, I created content that catered to old audiences and experimented with new tactics to appeal to newer audiences across social media platforms.